Barbara DeAngeles joins faculty at Author101University

Meet Mega Best Selling Author Barbara at Author101University
Oct 29-31 in Las Vegas
http://www.author101university.com

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Meet Brian Tracy at Author101University

Brian Tracy just joined the faculty at Author101University
Oct 29-31 in Las Vegas
come and bring a friend for free
http://www.author101university.com

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Want to be on National TV?

If so, register for a free telephone seminar this
coming Thursday, July 29th on "The Three Big Secrets
for Getting Booked As a Guest on Top National TV Shows"
hosted by Steve Harrison of Radio-TV Interview Report
(RTIR). I'm a compensated affiliate for this program.

In addition to Steve, you'll hear from a former Oprah
guest booker and other veteran TV producers. To
register go here now:

http://www.tvpublicityteleseminar.com/?10065

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Teleseminar on publishing just posted

==========================
TELESEMINAR with Daniel Hall- replay
===========================
My friend Daniel Hall and I hosted a webinar event
last Thursday entitled:

"19 Innovative Ways To Build Your Business With A Self- Published Book"
We had hundreds of people on- but if you missed it... here you go!

Replay link is below
http://www.realfastbook.com/rickreplay.html

Did you know that properly using (and writing) a book can help
explode the success of your overall business regardless of the
business you're in.
http://www.realfastbook.com/rickreplay.html

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Half Assed Work Leads To Half Assed results
originally posted: July 10, 2010

Sometimes we are all tempted to coast—to give a project a perfunctory, halfhearted effort. And even though you may have the best excuses in the world for not giving something your best effort, the quality of your work tends to speak loud and clear for itself.

WHAT IT MEANS: Don’t phone it in! Case in point: An elderly carpenter was ready to retire. He told his employer-contractor of his plans to leave the house-building business and live a leisurely life with his wife enjoying his extended family. He would miss the paycheck, but he needed to retire. They could get by. The contractor was sorry to see his good worker go and asked if he could build just one more house as a personal favor. The carpenter said yes, but in time it was easy to see that his heart was not in his work. He resorted to shoddy workmanship and used inferior materials. It was an unfortunate way to end a dedicated career. When the carpenter finished his work, the employer came to inspect the house. He handed the front-door key to the carpenter. “This is your house,” he said. “My gift to you.”
The carpenter was shocked! What a shame! If he had only known he was building his own house, he would have done it all so differently. So it is with us. We build our lives, a day at a time, often putting less than our best into the building, then with a shock we realize we have to live in the house we have built. If we could do it over, we’d do it much differently. But we cannot go back. Build wisely!

ACTION PLAN: Often, “coasting” at work is related to stress, fatigue, or a negative attitude. Don’t let any of those factors prevent you from delivering your level best. Part of being professional is being consistent regardless of your feelings or physical or emotional state, so be aware when your commitment to doing a good job starts to dip. It may be better to take a break or make an attitude adjustment and get it done a little later than to do work that reflects poorly on you. If your work were a painting, would you be willing to sign it?

EVEN BETTER: Make yourself more resilient to the blahs by keeping yourself physically and mentally fit. Eat well and get the rest you need. Have a life outside of work and strive for balance. While it’s only human to have an off day or two, you don’t want to make a habit of it—and healthier habits are a great safeguard.

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Rules of the PR Game
originally posted: June 27, 2010

The term “public relations” consists of two words, “public” and “relations.” Relations with the public are publicists’ inventories. Relationships are the most valuable assets in publicists’ portfolios. The most valuable relationships are those with the media because they in turn produce relationships with the greater public.
And by media we mean both the traditional media—print and television news reporters—as well as the new media—bloggers, podcasters, and social networkers.

Generally, you won’t see immediate results because these types of relationships must be nurtured. It’s a slow, deliberate process like erecting a brick wall: firmly and precisely placing, aligning, adjusting and mortaring one brick at a time, row after row, until the wall is completed.
However, unlike a brick wall, your relationship with the media is never complete—you must always continue building.
The Rules
You can’t win the publicity game if you don’t know the rules. Only fools play high-stakes poker without knowing whether a flush beats a straight. Yet that’s precisely what you’re doing when you don’t know the rules that govern relationships with the media.
Since the media holds all the cards, they make the rules. If you want to play at their table, you have to adhere to their rules. Ironically, there are only three rules and they’re alarmingly simple:
1. You are a resource for the media.
2. It’s never personal. It’s always about the story and its impact.
3. The media can always change its mind, but you can’t. At any time, it can revise, cut, postpone or even kill a story it agreed to run.

By adhering to their rules, the media will consider you a professional, someone they can rely on and with whom they’ll do business.

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“There are only ten people who understand and have mastered the book publishing process -- Rick Frishman is one of them -- i have counseled him, listened to him, and watched the books he promoted turn to gold. If you're looking for someone to take your book to the promised land, I promise that Rick Frishman is the rocket ship that will take you there.”

Jeffrey Gitomer , King , Buy Gitomer, Inc

“When I talk about excellence in the book promotion and publicity industry, the first name I always say is Rick Frishman! He is absolutely the tip of the top and the cream of the crop! He walks his talk and does what he says he will do and gets results, but most importantly he is a gentleman and a scholar! I highly recommend Rick Frishman!”

Willie Jolley , President , Willie Jolley Worldwide

Rick Frishman
Founder Planned TV Arts
Publisher: Morgan James Publishing

Rick Frishman, founder of Planned Television Arts, has been one of the leading book publicists in America for over 32 years.

Rick continues to work with many of the top editors, agents and publishers in America including Simon and Schuster, Random House, Harper Collins, Pocket Books, Penguin Putnam, and Hyperion Books. Some of the authors he has worked with include Mitch Albom, Bill Moyers, Stephen King, Caroline Kennedy, Howard Stern, President Jimmy Carter, Mark Victor Hansen, Hugh Downs, Henry Kissinger, Jack Canfield, Alan Deshowitz, Arnold Palmer, and Harvey Mackay. Rick has appeared on hundreds of radio and TV shows and has been a guest on "Oprah".

Rick is now publisher at Morgan James Publishing in New York. www.morganjamespublishing.com